WayHome (formerly Unmortgage)

Wayhome is a proptech startup that offers home buyers a co-ownership model as an alternative to taking out a mortgage. Founded in 2017, the venture goes live in 2019.

Wayhome helps its users buy a property by becoming a joint owner, paying whatever is left of the property price (up to 95%) after the user has put down a deposit. The user pays rent to Wayhome (with rent depending on the level of ownership shares and the price of the property), and is able to increase their homeownership shares at any point with no fee. Home-owners can also buy out their funding partner at any point.

In August 2019 Wayhome announced it had partnered with Allianz Global Investors, which will manage the funding of the remaining property fee when users put down a deposit on their home.

In September 2019 Wayhome announced they were renaming the company 'Wayhome', replacing original name 'Unmortgage', as the previous name only represented a part of what the company does.

Rayhan Rafiq, Josef Wasinski, and Nigel Purves founded the company on June 1, 2016, and its headquarters are based in London, UK. CEO Rayhan Rafiq left the company in May 2019, and was replaced by Co-Founder Josef Wasinski.