Kudo Insurance overview

Formerly known as YouToggle before rebranding in 2020, Kudo Insurance is a private car insurer which uses a proprietary smartphone app, as well as sensor data from the customer's smartphone to track and evaluate driver behaviour. 

All new customers take a test, where driving behaviour is tracked for a short period; provided the customer passes the test and is judged to be suitable low-risk, they receive a confirmed insurance quote for a full-term policy.

With a fully digital experience, customers can access many features through the mobile app including chat support and policy documentation. Kudo also offers a rewards programme which offers prizes for safe driving - drivers are entered into a monthly prize draw for every perfect journey they complete (no hard braking, harsh acceleration, distractions, etc), with prizes such as phone cases, holidays and dash cams up for grabs.

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Key people

Peter Graham Chairman
Tim Graham Head of Product
Stuart Ballantyne Chief Claims Officer
Artun Sukan N/A
Andrew Yeoman NED
Craig Hollingworth NED
Peter Graham Founder and CEO
Sherdin Omar Pricing and Risk Officer
Andrew Whitehouse NED
Angus Gow CTO
Elle Todd NED
Andy Webb COO